A SIMPLE PLAN TO KEEP YOUR WEBSITE WORKING.
Why websites now require ongoing maintenance
Websites used to be built once and left alone. Today they behave more like software — and software needs periodic upkeep to stay reliable.
WHY MAINTENANCE MATTERS NOW
What actually changed?
Your website itself didn’t suddenly become fragile. The environment around it became stricter.
Automated systems scan the internet for outdated software. Hosting providers upgrade servers. Browsers enforce modern security rules.
Because of this, a site can work perfectly for years — and then stop working overnight after a routine update or security check.
Maintenance keeps the site compatible with today’s web environment — and reduces surprise downtime.
WHY THEY’RE DIFFERENT
Hosting and maintenance are different responsibilities
Hosting keeps the site online
domain connection
traffic handling
uptime availability
Maintenance keeps the site working
compatibility fixes
security patching
functionality checks
Owning hosting without maintenance is similar to owning a vehicle without servicing it — it will run, until it suddenly doesn’t.
WHAT’S INCLUDED IN MAINTENANCE
What website maintenance includes
This is preventative care — identifying problems early so decisions can be made calmly rather than during an outage.
Keeps the website compatible with modern servers and browsers.
Prevents features from breaking as software changes.
Confirms a working restore point exists before changes.
Closes known vulnerabilities discovered on the web.
Makes sure customer inquiries still reach you.
Checks key pages still behave as expected after updates.
If an update causes issues, the site is restored quickly.
Identifies outdated or abandoned plugins before they fail.
WHAT MAINTENANCE DOESN’T COVER
What maintenance does not include
Maintenance keeps the current website working as it already does.
It does not include:
content edits (text or images)
adding new pages
redesign or layout changes
SEO or marketing work
new features or integrations
fixing unrelated problems
These can still be done — they’re just handled as normal support work.
WHY IT’S MONTHLY
Why this is a monthly service
A one-time update only makes a website current for that moment.
Security patches and compatibility changes appear continuously.
Maintenance keeps the site current over time — not fixing it once.
The goal is predictability:
routine upkeep instead of emergency repair.
IF A SITE IS NOT ON MAINTENANCE
A website can continue running without maintenance —
but it becomes unmanaged software.
This means:
reliability cannot be guaranteed
security risk increases over time
repairs are billed as support work if problems occur
Many sites run fine for long periods — failures just become unpredictable.
What we offer
Maintenance plans
Before enrollment, the website is reviewed and brought to a supported baseline so future updates can be predictable.
Cost:
Includes:
- WordPress core updates
- Plugin & theme updates
- Backup verification
- Security patching
- Form & email testing
- Key page functionality check
- Rollback if an update causes issues
Cost:
Includes:
- WordPress core updates
- Plugin & theme updates
- Backup verification
- Security patching
- Form & email testing
- Checkout / booking / account testing
- Key workflow verification after updates
- Rollback if an update causes issues
FINAL STEP
The purpose of maintenance
Maintenance doesn’t make a website perfect.
It makes it dependable.
The goal is simple:
fewer surprises, fewer emergencies, normal operation.
Request a maintenance review
F.A.Q.
Maintenance Questions
For full technical details and service boundaries, see the complete maintenance terms.
A modern website is software, not a static brochure.
WordPress, plugins, and hosting platforms are constantly updated for security and compatibility. Even if nothing changes on your end, the internet around the site changes every week.
A site can run perfectly for years — and then stop working overnight after a routine server update or automated security scan.
Maintenance keeps the site compatible with today’s web environment.
Automated bots continuously scan the internet for outdated software.
Small business sites aren’t targeted personally — they’re simply easier to compromise if not updated.
The web became stricter; maintenance keeps the site normal and safe.
Most failures don’t happen gradually — they happen all at once after:
a server upgrade
a security disclosure
an automated scan
Maintenance reduces the chance of sudden downtime.
Yes — because you rent their software.
WordPress gives you ownership and flexibility, but it requires periodic upkeep just like a computer or vehicle.
Hosting keeps the website online (server space, traffic, uptime).
Maintenance keeps the software working (updates, compatibility, security).
Updates are scheduled periodically — not daily monitoring.
The frequency depends on how important and complex the site is.
No.
Maintenance keeps the existing site working.
Edits, new pages, and redesign work are regular support requests.
A restore point is created first.
If a normal update causes an issue, the site is corrected or rolled back.
If a plugin is permanently discontinued, repair options are discussed first.
Backups greatly improve recovery chances but cannot guarantee it in every situation — especially if a problem existed unnoticed for a long time.
Nothing can guarantee a site will never be hacked.
Maintenance significantly reduces risk by patching known vulnerabilities.
The site can still run, but it becomes unmanaged software.
If problems occur, repairs are billed as support work.
A one-time update only fixes today’s issues.
Maintenance keeps the site current over time.
No — maintenance is preventative work.
Urgent fixes are handled as support based on availability.
Yes.
However, issues that occur while not enrolled are treated as repair work.
